DEVELOP A MARKETING COMMUNICATIONS STRATEGY AND PLAN WITH AN OBJECTIVE TO PROVIDE INTERNAL AND EXTERNAL STRATEGIC MARKETING COMMUNICATIONS PLAN IN LAY-PERSON TERMS REGARDING NASA LANGLEY RESEARCH CENTER CAPABILITIES AND BRAND NOW AND INTO THE FUTURE.
THE CONTRACTOR SHALL PLAN AND EXECUTE THE PRIME 3.0 PROGRAM IN THE AREAS OF PRIME QUARTERLY REVIEWS, PRIME TRIAD COACHING, PRIME COHORT MONTHLY MEETINGS, PRIME COACHING, PRIME EVALUATION AND FEEDBACK, AND PRIME DEVELOPMENT AND NETWORKING..
THE CONTRACTOR SHALL DEVELOP LONG AND SHORT FORMAT VIDEO PROGRAMS THAT FOLLOW THE X-59 AIRCRAFT THROUGH FIRST FLIGHT AND BEYOND WITH MORE FOCUS ON THE OVERALL QUEST MISSION GOALS AND ACHIEVEMENTS.
PROVIDE RELEVANT DEMONSTRATED EXPERTISE IN PROJECT MANAGEMENT, ADULT LEARNING PRINCIPLES, AND INSTRUCTIONAL DESIGN AND SHALL SPEARHEAD A MYRIAD OF CRITICAL LEARNING AND DEVELOPMENT STRATEGIES.
PROVIDE AN INDEPENDENT ASSESSMENT IN TRAINING AND ORGANIZATIONAL DEVELOPMENT, ADULT LEARNING PRINCIPLES, AND INSTRUCTIONAL DESIGN AND SHALL SPEARHEAD A MYRIAD OF CRITICAL LEARNING AND DEVELOPMENT.
PROVIDE AN INDEPENDENT ASSESSMENT OF THE CURRENT PRIME 2.0 PROGRAM WHICH APPLIES THE FOLLOWING PROGRAM ENHANCEMENTS: ASSESSMENTS OF THE COHORT PARTICIPANTS, TRIAD COACHING AND CAPSTONE PROJECT.
PRODUCE VIDEO SEGMENTS THAT SHOWCASE NASA'S LOFTID PROJECT AND HIGHLIGHT CURRENT TECHNOLOGY MILESTONES AND CREATE A BRANDED USER-FRIENDLY BROADCASTING PROGRAM THAT CAN BE BUILT IN A MANNER THAT IT IS EXTENSIBLE TO FUTURE PROGRAMS.
THE CONTRACTOR SHALL PROVIDE AN INDEPENDENT ASSESSMENT OF THE NASA LANGLEY INTEGRATED STRATEGIC FRAMEWORK, STRATEGIC GOALS, CAPTURE PRIORITIES, AND CAPTURE PERFORMANCE.
PROVIDE, DESIGN, DEVELOP, COORDINATE, AND INTEGRATE THE ENGINEERING TECHNICIAN APPRENTICE PROGRAM STANDARDS WITH THE TECHNICAL ADVISORY BOARD AT LANGLEY RESEARCH CENTER.
THE CONTRACTOR SHALL PROVIDE AND PRODUCE VIDEO SEGMENTS THAT SHOWCASE NASAS UAM VISION AND HIGHLIGHT CURRENT TECHNOLOGIES. CREATE A BRANDED USER FRIENDLY BROADCASTING PROGRAM THAT CAN BE BUILT IN A MANNER THAT IT IS EXTENSIBLE TO FUTURE PROGRAMS.