Name | Type | Posted | Actions |
|---|---|---|---|
HC108425R0005 DeCA ESL RFP AMD05.docx | DOCX | Jul 29, 2025 | |
AMD 0005 Questions and Answers - HC108425R0005.pdf | Jul 29, 2025 | ||
HC108425R0005 DeCA ESL RFP AMD04 CONFORMED.docx | DOCX | Jul 24, 2025 | |
HC108425R0005 DeCA ESL RFP AMD04.docx | DOCX | Jul 24, 2025 | |
Attachment 2 Total Evaluated Price ESL AMD04.xlsx | XLSX | Jul 24, 2025 | |
AMD 0004 Questions and Answers HC108425R0005 PDF.pdf | Jul 24, 2025 | ||
HC108425R0005 DeCA ESL RFP AMD03.docx | DOCX | Jul 23, 2025 | |
HC108425R0005 DeCA ESL RFP AMD02.docx | DOCX | Jul 16, 2025 | |
Attachment 2 Total Evaluated Price ESL AMD01.xlsx | XLSX | Jul 7, 2025 | |
HC108425R0005 DeCA ESL RFP AMD01.docx | DOCX | Jul 7, 2025 | |
AMD 0001 Questions and Answers - HC108425R0005 PDF.pdf | Jul 7, 2025 | ||
Attachment 2 Total Evaluated Price ESL.xlsx | XLSX | Jun 18, 2025 | |
Exhibit A DeCA Store Locations_Sizes.xlsx | XLSX | Jun 18, 2025 | |
842470639 DeCA ESL JA -Redacted.pdf | Jun 18, 2025 | ||
HC108425R0005 DeCA ESL RFP.docx | DOCX | Jun 18, 2025 | |
Attachment 1 ESL Product List.xlsx | XLSX | Jun 18, 2025 |
Defense Commissary Agency (DeCA) Electronic Shelf Labels (ESL) Solution
Defense Commissary Agency (DeCA) Electronic Shelf Labels (ESL) Solution
Contact and place of performance
Kristen Abbott
GRASSY CREEK, VA
USA
AMD 0005 - The purpose of this amendment is to consolidate and answer additional questions received as illustrated in attached AMD 0005 "Questions and Answers - HC108425R0005 PDF". Update the Performance Work Statement (PWS) to provide clarification of the questions proposed. Extend the proposal due date to July 30, 2025 at 3:00PM Central Standard Time. AMD 0004 - The purpose of this amendment is...
View moreAMD 0001 - The purpose of this amendment is to answer questions received as illustrated in attached AMD 0001 "Questions and Answers - HC108425R0005 PDF". Update the Performance Work Statemement (PWS) to provide clarification as a result of the questions proposed. Update the Travel/Other Direct Costs (ODC) plug numbers for CLIN x019 as illustrated in "Attachment 2, Total Evaluated Price ESL AMD01". The proposal due date remains unchanged.
The Defense Information Technology Contracting Organization (DITCO) intends to award an Indefinite Delivery/Indefinite Quantity (IDIQ) contract for brand-name, Pricer Electronic Shelf Labels solution in support of the Defense Commissary Agency (DeCA). The procurement will be awarded as a firm-fixed price, single award IDIQ to an authorized reseller of Pricer. The IDIQ period of performance will include a 1-year base period, with four 1-year option periods. Base period: October 1, 2025 – September 30, 2026
Option Period 1: October 1, 2026 – September 30, 2027
Option Period 2: October 1, 2027 – September 30, 2028
Option Period 3: October 1, 2028 – September 30, 2029
Option Period 4: October 1, 2029 – September 30, 2030
Scope: The scope of this effort is to maintain and upgrade the legacy ESL solution deployed at DeCA’s CONUS store locations, including Alaska and Hawaii, the DeCA Test Lab (DLT), and third-party test labs supporting the agency, as well as to provide an avenue for the expansion and support of ESLs to OCONUS store locations. DeCA utilizes both segmented and graphical ESLs in our stores which require simultaneous support of both types of labels, as well as support for future creation of templates to support the various labels. The contractor must maintain all annual hardware maintenance, software licenses, and support of the existing ESL infrastructure for previously purchased proprietary, commercial off-the-shelf, brand-name Pricer ESL software and hardware, other third-party software and hardware such as Windows Operating Systems, and the web-based ordering site of ESL related hardware and equipment already integrated within DeCA’s infrastructure avoiding any disruption to this mission critical function. Additionally, this effort will support the eventual expansion of the Pricer ESL solution to DeCA’s OCONUS store locations. The ESL contractor shall provide a development, test, and integration environment to fully support DeCA’s test and production environments. This requirement is intended to ensure that DeCA’s legacy mission critical business solutions continue to support the agency’s legacy global operations for ESLs.
Proposals are being requested from all authorized resellers of Pricer ESLs, and a written solicitation is provided as an attachment to this notice. Award will be made on the basis of proposals conforming to the RFP, price submission, and being an authorized reseller. The Government estimates but does not guarantee that the volume of task orders through this IDIQ will be at the ceiling level specified at award. The Government is obligated only to the extent of authorized task orders actually made under this IDIQ with a minimum guarantee of $2,500. Further information on submission of proposals is provided throughout this document. Please see the attached solicitation and redacted Justification and Approval (J&A) for details on information that must be included with the proposal. Offerors must fill in blocks 30(a), (b), and (c) on page 1 of the solicitation. The CLIN amounts starting on page 3 also need to be completed, the Contractor POC information on page 118, as well as the applicable clauses. Please complete the attached solicitation in its entirety, as well as Attachments 1 and 2, and return to Ms. Kristen Abbott, [email protected], (667) 890-9652 for consideration for award. Responses are due by July 16, 2025 at 3:00PM CST. Please provide your company’s business size, CAGE code, UEI number, and a point of contact.
The Department of Defense, through the IT Contracting Division - PL84 (DITCO), is soliciting proposals under solicitation HC108425R0005 to establish a single-award Indefinite Delivery/Indefinite Quantity (IDIQ) contract for a brand-name Pricer Electronic Shelf Labels (ESL) solution. This procurement, classified under NAICS 541519 Other Computer Related Services and PSC DA10 IT and Telecom - Business Application/Application Development Software as a Service, supports the Defense Commissary Agency (DeCA) in maintaining and upgrading legacy ESL systems across CONUS stores, including Alaska and Hawaii, and expanding support to OCONUS locations. The government intends to award a firm-fixed price contract to an authorized reseller of Pricer to ensure the continuity of mission-critical business solutions and global operations.
The scope of performance involves the maintenance of annual hardware, software licenses, and support for proprietary Pricer ESL infrastructure, as well as third-party components like Windows Operating Systems and integrated web-based ordering sites. The contractor is required to provide development, test, and integration environments to support both segmented and graphical labels at DeCA store locations and test labs. The performance period includes a one-year base period starting October 1, 2025, with four one-year option periods extending through September 30, 2030. While the primary place of performance is listed as Grassy Creek, Virginia, the effort supports DeCA’s global retail infrastructure.
Responses are due by July 30, 2025, at 3:00 PM CST, submitted to the primary point of contact, Kristen Abbott. Proposals must conform to the requirements of the solicitation and include the completed price submission templates. This notice incorporates 16 attachments, including the Performance Work Statement, Quality Assurance Surveillance Plan, and several amendments providing consolidated questions and answers. The IDIQ carries a minimum guarantee of $2,500, with the volume of subsequent task orders estimated up to a specified ceiling.
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